Research

Management, organization, marketing and tourism: research areas, programmes and projects.

Research areas

Management

  • Managerial effectiveness and leadership

Organization

  • Organization of business processes
  • Organizational culture
  • Systemic management of organizational complexity

Marketing

  • Customer satisfaction

Tourism

  • Tourist typology
  • Tourist destination development
  • Tourism planning in the local community
  • The photographic gaze of the tourist

Research programmes

  • Areas of cultural contact – participation in the research programme of the University of Primorska
  • Improving competitiveness of public and private sector by networking competences in the process of European integration of Serbia – external researcher, Faculty of Economics, University of Niš

Research projects in preparation

  • Management and organization of social services
  • The photographic gaze of the tourist
  • The impact of organizational culture on innovation potential

Research output

Full bibliography
scientific and professional monographs
15
original scientific articles
30
conference contributions
31
supervised theses
40

From the personal bibliography in COBISS.SI, as of 16 October 2026.